Twitter can help you build your brand and your level of customer engagement and its dominance is hard to ignore. According to a recent poll, 85% of Twitter users feel a connection to a business after they begin following it; you can use this to boost sales and site traffic. However, it can be difficult to cut through all the online chatter and stay relevant. Here are some fundamentals that you can use this year and for years to come.
First Impressions are Everything
47% of those who follow you on Twitter are likely to visit your internet marketing membership site, and it’s important to make a good first impression. Update your corporate logo and your bio, and make sure it’s consistent across all social media platforms and your offline image. If it’s inconsistent, your Twitter followers will notice.
Stay on top of Trends
As you already know, Twitter is a great way for users to stay on top of current issues. The “Trends” section displays a list that’s based on a user’s followers list and upon their location, and if you use these topics correctly you’ll boost your company’s visibility. However, it’s important for you to research trending topics to ensure they’re a good fit for your business.
Give your Followers a Taste
Text-based tweets should be interesting, but if you want your tweets to stand out, use tips from IME’s internet marketing tutorial videos. You’ll generate more clicks and retweets, but you’ll make even more of an impression if your videos and pics reinforce the points made in your text-based messages.
Keep Your Customers Engaged
As far as social networks go, Twitter is especially fast-paced—meaning that you’ll need engaging content to help your business stand out. However, finding the right content can be a challenge; you may need to test different affiliate marketing training videos to find out what works best for your audience. With Twitter, timing is everything, and you’ll need to send your messages at the right time for the maximum impact.
Find Influencers
To build your brand, you should interact with influencers who already have strong followings. They can get your message out with just a retweet, and they can help you build your own follower base. There are a variety of tools to help you identify influencers in your niche, and IME’s step by step internet marketing videos can help.
The last concept we’re going to discuss is perhaps the simplest, but it’s often overlooked. To stay relevant on Twitter, you’ll need to include “Follow Me” buttons on your webpage and your e-newsletter. Successful brands know the value of a Twitter handle, and you should know how important timing and content are in starting an internet marketing business.